The Brief
Providing a secure online presence and avenues for organic growth for our client
Independent cybersecurity and managed security service provider Trust Hogen was looking for an opportunity to grow their company organically and expand the brand’s reach across competitive Search Engine Results Pages (SERPs).
Using our experience in digital marketing and website development, Inc Studio was able to build a comprehensive online presence that matches the ambition of our client.
The Project
Developing unique strategies for sustained organic growth and lead conversion
Trust Hogen approached Inc Studio seeking a partnership that would elevate their brand and push their company to the front and centre of the cybersecurity industry.
This upgraded online presence would begin with a refined and optimised website alongside marketing material to showcase the company’s professionalism and generate an increase in lead conversion.
With aims of sustained, organic growth within a highly competitive market, the independent managed security service provider trusted Inc Studio with the task of developing a comprehensive SEO strategy that would improve their visibility on industry-related SERPs.
Results
Increasing online visibility by 334% within four months using strategic digital marketing methods
Working closely as Trust Hogen’s strategic marketing partner, our team of specialists developed a slick website that builds trust with the end user, using intuitive UX/UI design and bespoke iconography for each service.
Boasting a mobile load speed of 1.2 seconds and a desktop load speed of 0.3 seconds, Trust Hogen’s website was transformed into an optimised digital asset that converts leads.
After conducting in-depth research on industry trends and competition, our in-house team developed a tailored digital marketing roadmap that would see original blog-form content being created and service pages being optimised for both on-page and technical SEO.
Inc Studio’s SEO strategy resulted in a 334% increase in online visibility and a 282% increase in organic traffic, in turn leading to Trust Hogen ranking in the top spot for numerous competitive, industry-related keywords.